• 專業(yè)概況
• 所屬院系
• 中國學(xué)生入學(xué)要求
• 課程信息

專業(yè)概況

在這里學(xué)什么？

Learn the Art of Success with a Marketing Major from SNHU

Southern New Hampshire University's Bachelor of Science in Marketing major gives future marketing professionals the foundation to succeed in their chosen industry. Already working in the field? The degree can bump your credentials - and your promotability - up a notch.

The coursework includes brand building, marketing campaign planning and analysis, and engaging target audiences through all the most modern media channels. Students acquire analysis, communication, critical thinking and decision-making skills, along with the essential business skills.

Importantly, you'll build a professional portfolio to take to prospective employers and tailor your degree to your own individual career interests.

As a private, nonprofit university, SNHU has one mission - to help you see yourself succeed. The benefits of majoring in marketing at SNHU include:

• Supportive community. Join the SNHU campus community of students who are closely connected with faculty and staff dedicated to your success
• Affordability. SNHU is one of the most affordable private, nonprofit universities in New Hampshire, and students who qualify could receive up to $20,000 in grants and scholarships. (This scholarship amount is only for students who do not need a visa to study in the U.S.)
• Innovative programs. Study abroad at little or no extra cost
• Accessible faculty. Learn from highly credentialed faculty who are experts in their fields and interact with you in the classroom, dining hall, fitness center and the stands
• Opportunity. Tap into our nationwide network of alumni and strong connections with employers for internship and career opportunities
• Campus experience. Enjoy more than 50 student clubs, champion Division II athletics and fun events on our 300-acre campus in Manchester, N.H., named a "Best Place to Live" by Money magazine

u200bInternships & Outcomes

Marketing majors graduate with a professional portfolio and a solid background in several aspects of marketing, including:

• Advertising/social media/marketing communications
• Customer relationship building
• Market research
• Product/brand management
• Product purchasing/distribution
• Strategic management
• Retail management
• Professional selling

When it's time to look for a job, you'll be able to tap into a large college alumni network for employment and internships. Employers who hire SNHU interns and graduates include Anthem Blue Cross/Blue Shield, Lindt Chocolate, Fidelity Investments and Proctor & Gamble.

Curriculum

All marketing majors study general management, finance, organizational behavior and information technology, and can select one or two minors in areas such as social media, communication, graphic design or finance. In addition, you may focus on career-oriented subject areas like:

• Information technology
• Marketing communication
• Fashion merchandise management

Online Degree - Concentration Options

Marketing (BS) - Digital Marketing

Target the right audience on your career hunt with a Bachelor's in Marketing with a concentration in Digital Marketing. If you're interested in a field that's ever evolving, this may be the right path for you.

Marketing (BS) - Social Media Marketing

The BS in Marketing with a concentration in Social Media Marketing program teaches students how to apply social media trends, build brand awareness and analyze metrics in a marketing context.

Oganizational BehaviorSocial Media MarketingGeneral ManagementFinanceInformation TechnologyDigital Marketing

所屬院系

進(jìn)入哪個(gè)院系學(xué)習(xí)？ Southern New Hampshire University

中國學(xué)生入學(xué)要求

為來自中國的學(xué)生設(shè)計(jì) Students must have the equivalent of a U.S. high school diploma. Minimum GPA: 2.5/4.0 or equivalent (Students with a cumulative GPA of 2.0 – 2.49 may be eligible for provisional admission). TOEFL: 71; IELTS: 6.0 (sub scores: 5.5); PTE: 54; ELS: 112; EF: C1; ILSC: A2; Michigan: 85; ASC English: Completion of Level 6; FLS: Completion of Level 15.

課程信息

學(xué)制：全日制(120 學(xué)分)在線/遠(yuǎn)程學(xué)習(xí)(120 學(xué)分)

學(xué)費(fèi)：US$15,000.00 (￥ 97,109) /年

開學(xué)時(shí)間：2022八月30日, 2022一月11日

申請截止日期：

留學(xué)地點(diǎn)：Southern New Hampshire University2500 North River Road,MANCHESTER,New Hampshire,03106, United States