• 專業概況
• 所屬院系
• 中國學生入學要求
• 課程信息

專業概況

在這里學什么？

Marketing exists all throughout the world around us, and has many roles in business. Behind the every great concept or product is a creative mind helping to market it and promote to the masses. As a marketing major at the University of New Haven you’ll complement a strong foundation in the principles of business by specializing in how e-commerce and marketing technologies such as social media, database marketing, Google AdWords, and data mining have impacted and forever changed the traditional study and practice of marketing

You’ll also:

• Learn about modern competitive strategies, development processes, consumer research and distribution channels
• Explore advertising and international marketing
• Gain real-world experience through a supervised practicum or internship
• Have the opportunity to study abroad at our Tuscany, Italy, campus, for a semester or during a two-week program
• Create Google AdWords campaigns for real clients
• Be part of our AACSB-accredited Pompea College of Business, a distinction placing us among the top five percent of business schools worldwide
• Have the option to study in the Fast Track Program, which allows you to complete your B.S. in three years or your B.S. and MBA in four years (3 + 1)
• Participate in the University’s chapter of the American Marketing Association, which draws industry leaders to campus and provides extensive opportunities for networking

Combine your marketing major with a minor in international business or professional sales and graduate with the knowledge and marketing skill set that enable you to bring value to your future employer from day one on the job.

所屬院系

進入哪個院系學習？ College of Business

中國學生入學要求

為來自中國的學生設計 Applicants must have official certified copies of senior secondary/high school records. English Language Requirement: TOEFL score (below 75 IBT) or a low IELTS score (below 6.0) or a low PTE score (below 53).

課程信息

學制：全日制(121 學分)

學費：US$40,170.00 (￥ 260,057) /年

開學時間：預計在八月 2022

申請截止日期：1-Jun-22

留學地點：College of BusinessWest Haven Campus,300 Boston Post Road,WEST HAVEN,Connecticut,6516, United States