• 專業(yè)概況
• 所屬院系
• 中國學(xué)生入學(xué)要求
• 課程信息

專業(yè)概況

在這里學(xué)什么？

This programme is research-oriented. A student is required to:

• Complete an approved programme of supervised research;
• Present a written thesis which demonstrates an advanced level of knowledge and understanding in the candidate’s field of study and which describes and summarizes the research undertakings and findings;
• Satisfy the Board of Examiners in an oral examination (and any other examination if deemed necessary), on matters relevant to the subject of the thesis; and
• Comply with supervision, attendance and all coursework requirements as laid down by the respective Faculty/ School/AVA.

This programme covers the following research areas: strategic marketing and planning; services marketing; marketing issues in china; cross-cultural marketing; marketing communication; industrial marketing; sales management; small-firm marketing; entrepreneurship; ethical issues in marketing; marketing and society.

所屬院系

進入哪個院系學(xué)習(xí)？ School of Business

中國學(xué)生入學(xué)要求

為來自中國的學(xué)生設(shè)計 Applicants should normally hold a Bachelor's degree for admission to a Taught Postgraduate degree programme; English Language Requirements: TOEFL - 550 (Paper-based), 79 (Internet-based); or IELTS (Academic): Overall Band at 6.5; or CET-6 (College English Test band 6): 450.

課程信息

學(xué)制：全日制(24 個月)

學(xué)費：

開學(xué)時間：2022六月, 2022九月

申請截止日期：

留學(xué)地點：Hong Kong Baptist UniversityKowloon Tong,Kowloon City, Hong Kong, Kowloon